Gary Adamik

The Internet, since its conception a lot has changed and a lot is still changing, but one thing remains constant! The constant in this big internet equation is that the number of meaningful domain names: it is limited to the number of equations in 0-9 and A-Z with some dashes you can thrown in there. You do the math all I know that the number of 3 letter .com domains is basically sold out and the number of 4 letter .com domains is running in short supply as well. It doesn’t take a rocket scientist to figure out that this is the next public land grab and it is dirt cheap.

For less than a Big Mac meal at the local Micky D’s you can own you own piece of virtual real-estate. I found this site it is DNJournal.com this is a great site for internet Domain Name newbs to jump on board and speculate with the best of them and hope to real in a big fish and retire happy and order all the Big Mac meals one could eat. Personally I use 1and1 Hosting it is cheap, that’s about all it is. All you need to do is sign up and you can be on your way to the Land Grab the internet Domain industry is in currently.

The bonus of some of these domains is Traffic, if you find a domain name with traffic you can pay for you hosting fees in a few short months and have money left over to fuel more domains onto your portfolio. Once you acquire a domain name with traffic be sure and park your domain somewhere like Sedo.com or NDparking.com. Over all the domain name industry has been growing exponentially and will only continue to grow as ICANN only allows so many new TLDs codes a year or every few years.

Right now, the .MOBI domain is hot and with the new wireless spectrum coming to auction soon, that major players such as Google and Verizon will be bidding on, a wireless Internet from your favorite phone or PDA will become standard. The first .MOBI I picked up is dBet.MOBI, Initially I am thinking it is good for a casino link site or betting site, Dolla Bet. Look for these .MOBI’s to become really hot in the near future. We are at a rare time in history to take advantage of this Virtual land grab that was last seen by most of our great great grandparents during the Wild Wild West days, and the California Gold rush! Gobble up the land now! If you don’t eat out for one week a year, you can essentially sit on 5 domains for less than what it would cost you for lunch!

Good Luck,

G~

What is SEO, Search engine optimization is the ability to get your site listed higher than other sites on the major search engines such as google, yahoo and MSN live. You might ask your self what the hell I am going to do with a higher listing on the major search engines. Well, with higher ranks in your key terms on the 3 major search engines you can generate more traffic to your site with out the use of advertising dollars. Be prepared to maintain your links and your content if you wish to get listed and stay listed among the major search sites.

Also, be wary of any company’s that promise you a listing in the top rank of any search engine in a matter of days. Alot of these sites will use tactics that may get you banned from the search engines or link to the dark side of the internet which in the end will penalize you site more than help it. Many(your competition) sites have been around for years now and have thousands of links inc to their sites and the have thousands of pages of content. SEO is no small task but if you read more on the guide I wrote here: Seo for dummies, you can get a better perspective on the world of SEO. SEO can be maintained on a smaller scale by yourself if you have some knowledge of HTML code. Now if you are starting a site from scratch and would like to get a leg up on your competition it may be better to use Google Adwords and get an injection of users into your site but your long term goal should be to: Get yourself ranked in the Niche category you want and/or keywords you want. Your advertising dollars are far better spent on buying links in directories like yahoo.com 299$/yr or even getting your site listed on DMOZ.org for free. But there is a plethora of other sites that allow you to post on their directories for 5 or 10$ IMHO this is a steal when it comes to advertising compared to a PPC system. Anyways maintain your links and get reciprocal links when you can, and remember… Content is King!

Good luck taking back the Internet from Al Gore.

G~

Search Engine Optimization for Dummies
 We have all heard the saying there is more than one way to skin a cat, haven’t we? Let’s say for the sake of argument all things in life have more than one way to accomplish the same outcome. Assuming that you accept the last statement as true, SEO is no different. Like many things in life there are good ways to do things and then there are bad ways, in the case of SEO it would be good and evil.

Black hat or the evil step brother of the teachings we are going to employ in this paper uses a variety of questionable tactics such as spam, content stealing, etc… In this paper we are going to teach you how to employ some white hat techniques on how to get better rankings in the major search engine Google.
  Ok, maybe you are asking yourself right now what makes this guy an expert. I do not claim to be an expert because that is a big word, what I did accomplish with my web site though, might interest you. I got my website listed for keywords on the hit MMORPG World of Warcraft. My rankings in different categories on the subject mater ranged from 10-50 on Google and many of these terms were out of millions of pages, one keyword term had over 22 million listings for it and I ranked myself 25 in it.
  Now that being said, here is a list of things you should have to accomplish your goal: A website or even a web page will do, Internet access, a brain; even a half of a brain will do in most cases. The major areas we will cover on this subject mater are: Page Rank, Keywords, and obtaining links.
  The reason we mentioned earlier a half of brain would do in most cases is because this is not rocket science a little common sense goes along way. If you have already created a website you have finished the hard part now comes the time consuming task of making your web site grow in terms of both popularity and traffic.
Page Rank
  This is some fancy algorithm that the Google engineers came up with to determine if our site is worthy of being crawled and how often they should do it. Basically it’s a number between 1 and 10, 10 being the best you can get. It’s a weighted factor so a web site of 10 will carry more weight than a web site of 1.You can check your current PR by downloading and installing Google toolbar. It has and option so you can determine the PR of the current site you are visiting. Our main goal as a white hat SEO is to manipulate this rank so that we get listed ahead other sites on the key search terms we are trying to get listed for. Some of the major values in manipulating PR are:
Links – One-way links carry more weight than reciprocal links.
Content – Relative content carries more weight than irrelevant content.
PR – Links or content from higher PR sites carry more weight than lower PR sites. (.GOV and .EDU sites carry a lot of weight get links from these types of sites if at all possible)
Update often/Time – Update your website frequently this tends to make the little Google robot return more often. Time is simply how long your web site has been registered.
There are limits though having five PR2 websites with similar content link to yours would be far more valuable than one PR5 without similar content.
Key Words
Our goal in this section is to determine what niche or what words our competition are using and assess if we have a fighting chance to get our site listed for these key words. Overture is a great tool for determining what words have been searched for in the past month and how many times. Although overture is a yahoo tool we can still us it to help us determine what people are looking for i.e. Widgets from down under. Now we should also use a thesaurus and determine other key words that are similar and less populated on the search engine. Some times it’s about the quality of the searches not the quantity.
Find our niche– There are a plethora of sites out there for determining our niche or keywords. Google it self now has a pretty good tool for determining what key words we should focus on. Some other good sites are nichebot.com and wordtracker.com is a good pay per use site.
Write it down – Once we have determined our niche i.e. Widgets from down under and document them will use these a lot in the future. We are now ready to start focusing on a plan of attack and move our website up the rankings.
Our site - Content is king! Our number one goal of maintaining a healthy web page is content. Meaningful content is our goal focusing on our key words selection from the prior section without spamming our keywords, having meaningful content also means the chance of another web site linking to ours is greatly increased. Write a page of content a day. If you can’t commit to writing a page of content a day then try and write one new page a week. Commit some time to this and before you know it you will have a website bustling with a wealth of information.
Obtaining Links
*Focus on our key word terms from before i.e. Widgets from down under
Links come in all sorts of shapes and sizes, well not literally but in theory. Obtaining links will be our maintenance this will be our daily homework; at the very least you should shoot for one new link a week. Our goal in this section is to take our niche; lets say i.e. Widgets from down under. We will now focus on our keywords when we are obtaining our links. So lets use our example Widget from down under, we will want to make sure any link that we are obtaining from another site has one or all the key words from the phrase included in the link code back to our site. Some sample code for a HTML <a href=”http://www.store.inringtone.com” target=”store.inringtone.com”>Store</a> Cellular phone packages and stuff, Accessories. Now it depends on what kind of site you are linking to on what code you will need to use but they usually tell you what they want the link to look like.
Directories (Free/Paid)– One of the single fastest ways to increase your page rank is by paying for listings in directories such as Yahoo directory. These directories usually list your site within a mater of days rather than weeks or months the free directory sites take to list your site. Free directories include DMOZ.org, www.computer-remote-control.com, Beedirectory.com, VXbox.com and there are many others that you can use. Just, Google your topic for free directories and see what comes up.
Reciprocal links – This is known as link trading. Simply approach other webmasters with a link exchange. Email them and explain the benefits you both will share by trading links. I put you link on my site and you put my link on your site. There are a bunch of sites that will remove your links though you have to maintain them every so often and verify they still exist.
Article sites - There are many article sites out there. Become a regular on one or more of these sites and write free articles on subject mater related to your website. Many of these article sites allow you to insert HTML code into the article itself and also into the author tag. Bottom line these are a great way to get free links to your web site.
Blogging Sites - This is another way to get your site crawled often. Sign up on a free blogging site and write, write, write. Blogs work pretty much the same way as web pages and article sites do. Blogging sites often get crawled more often than regular sites due to the fact that they are getting updated more often.
Write a free eBook– Making a simple eBook on the topic you are writing about on you webpage is another great way to increase you exposure. Just write about the stuff that is on you web page and start offering your free eBook to people around the web, Viral marketing this is called. Let your work take off like a virus.
Forums– Sign up for forums in the areas of your expertise, most forums will allow you to add a tag at the bottom of you avatar. In turn this means more exposure to your webpage, every post you make is free advertising.
 Email – Our goal in email isn’t to spam people lets leave that to the evil side of the force. We are simply adding a tag at the bottom of out email address so when we make everyday emails people are reminded of our site.
 Networking – Let colleagues, friends, and family members all know about our site and remind them often.

So what would I recommend to someone who wanted to get listed in Google on their key words? Well the recipe I use for success is:
 2 Parts Hard Work
 1 Part Dedication
 1 Part Patience
 A splash of Fun
 Like everything in life if you can’t dedicate time to it or have fun at it, you have to ask yourself if you should be doing it in the first place. Have fun taking over the internet with your content.

Author: Gary T Adamik

All content is reserved 2007.